Understanding Your Audience is Music to Their Ears
I’m a big music fan. I love the way an arrangement of sounds can make you feel. I’ll spend hours scouring Spotify to discover new or lesser known artists and then adding them to carefully cultivated playlists. Occasionally, I’ll send one of these to some friends. I enjoy finding new stuff for them to hear. I always hope they’ll experience the same feeling I did when listening to a song, but more often than not, they don’t respond. How could I be so arrogant to assume the sign

